Alison Kervin OBE
Pioneering Sports Journalist and Editor, Author, Businesswoman
Alison is a vastly experienced keynote and motivational speaker and the most successful female sports journalist of her generation. Her talks inspire and challenge audiences through impactful storytelling to understand what it takes to succeed as a woman in a man’s world. Alison will share insight drawn from her own experiences of the huge value of building creative, dedicated and diverse workforces.
Alison became the first female sports editor of a national newspaper when she took over the reins at the Mail on Sunday newspaper in 2013. She was awarded an OBE in the 2017 New Year’s Honours list for her achievements. Prior to her post at the Mail on Sunday Alison worked on a range of publications including The Times, The Telegraph and the Financial Times. After a well-documented confrontation with Mike Tyson Alison was influential in the campaign to legalise women’s boxing. Not afraid to push herself to the forefront of any field Alison was the first woman to cover football in Iran.
Alison has many more ‘firsts’ to her name: the first woman to edit a leading rugby title; the first female presenter on the prime-time weekly show Rugby Special; the first woman to referee a rugby match at Twickenham.
During her tenure as Chief Sports Features writer for The Times Alison wrote The Kervin Interview through which she interviewed a range of high-profile stars ranging from Nick Faldo and Michael Owen to Prince Edward and Sean Connery. Alison has an immense wealth of personal knowledge combined with a richness of knowledge garnered from her interview subjects over the years that are second to none.
In her current role as owner of Gold Medals Media Agency, she works with individuals and businesses to help them understand how the media works and why storytelling is so important. She builds media strategies to get the best coverage for companies in the publications and outlets that matter most to them, and she works with high-profile business leaders on their memoirs and biographies.
Alison has given talks to Price Waterhouse Cooper on whether a glass ceiling still exists. She has worked with Deloittes, challenging ‘the numbers game’ in diversity, and given many keynote speeches, including to; Marks and Spencer, Women In The Media, Wickes, W Hotel group, Barclays and Linked-In.
“Alison is a role model for all women; in fact, she has done as much over the years for battling females as any woman since Boadicea.” – The Spectator magazine.
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